Tuesday’s Hollywood-heavy program featured Natasha Lyonne, star of Netflix’s Russian Doll, talking about the expansion of director (and 2018 Fast Company Most Creative People honoree) Alma Har’el’s Free The Bid initiative.
In what is being deemed as a historical move, more and more big networks are taking the pledge by joining agencies such as DDB, BBDO, McCann and JWT, in the Free the Bid movement.