P&G and Facebook joined Oscar, Emmy and Sundance winners on stage at the Cannes Lions Festival today to present FREE THE WORK, a game-changing initiative that will create a more inclusive future across the film, TV and advertising industries.
It was in 2016 that Har'el launched the nonprofit Free the Bid, which asks ad agencies and brands to pledge that at least one female director must be among those considered during for every major ad campaign.